How do you define good customer service? Does it simply mean successful marketing and selling a product or service to a customer or does it mean something else? Is offering good customer service good enough?
In these days of below average customer service, you may think that providing good service will set you apart from the rest. Well, I’m here to tell you that nothing less than exemplary service will help you succeed. By incorporating the “wow” factor into every successful sale, you will achieve greater profits and better customer satisfaction.
To get the “wow” factor, you need to be honest, knowledgeable, courteous, professional and deliver on your promises. Don’t promise too much, but don’t underestimate either.
Additionally, you need to be able to provide a high level of service to everyone who comes into contact with your business. This way you will also get more referrals from your satisfied customers.
“Wow” everyone who comes into contact with you and your business. You want people to be amazed at the extraordinary level of service you offer your customers. Show your exceptional level of customer service by showing your generosity through gifts. Your goal should be to provide such a high level of service that your customers are eager to share your business with family, friends and colleagues.
Anyone who comes into contact with your business is a potential customer or reference. Reward people who refer you by offering a gift. Send gifts to all business partners to get the favor. This is a great way to build relationships with people you trust for business. Find a reason to send these people a thank you card along with a gift.
So what kind of gifts should you send? I’ll leave it to your imagination, but here are some ideas to get you started:
The film passes
A ticket for a free car wash
Gourmet chocolates or gourmet popcorn
Successful salespeople always make sure their loyal referrals are rewarded on a regular and consistent basis. Book the best rewards for your best referrals. This can include:
Dinner for two in an elegant restaurant
Tickets for the opera or a rock concert
A gift card
Luxury gift or fruit basket
Potted plant or flower arrangement
A pen with personal inscription
Yes, when it comes to gifts, the limit is giving the sky. The more personal the gift, the more likely it is to be remembered and will serve as a thoughtful reminder of your best references the next time someone needs your exemplary services.
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